Now it Really Rocks

In 2009 Alice Cooper became a bartender in a space bar for German electronics retailer Saturn, in a highly succesful and hilarious ad campaign. This year he is joined in space by Bill Kaulitz of Tokio Hotel, and in the first commercial which premiered today, we’ll see the two generation of rockers not only getting introduced to eachother but also managing to poke fun at their stereotypical fanbase; hysterical teenage screaming girls respective lazy overwintered fat guys in their 50s.

Much more is promised to come where it is said that the two rockstars reveal quite an impressive dose of self-irony while poking fun at themselfs.

The campaign, which goes under the fitting name Jetzt Rockt’s Richtig, is the brain child of the Berlin ad agency Scholz & Friends and was filmed in Los Angeles by Markenfilm Hamburg.


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